Oracle featured their new Data Visualization Cloud Service (DVCS) in multiple keynotes during Oracle OpenWorld, including a live demo by Larry Ellison. This seems to be a validation of the title that we chose for our Oracle Press book Data Visualization for Business Intelligence 11g. It is obvious that Data Visualization is an important new area of emphasis for Oracle. DVCS is Oracle’s cloud delivery of Visual Analyzer (VA), a new option to Oracle Business intelligence Enterprise Edition (OBIEE) 12c. VA is a central part of Business Intelligence Cloud Service (BICS). BICS delivers much (but not all) of the OBIEE functionality, with the standard Answers and Dashboard front end, but also the VA front end. DVCS delivers just the VA front end, leaving behind the rest of OBIEE. For customers that don’t want to have to deal with the intricacies (and don’t have a need for the benefits) of the OBIEE RPD mapping process, this could make a lot of sense. Just upload your Excel spreadsheets to DVCS and start visualizing the data yourself. Sure, if you have a couple spreadsheets, you’ll have to map how the columns relate (join) to each other. But this mapping exercise is designed to be done by end users, not IT professionals. Join Oracle ACE Director Dan Vlamis during an IOUG BIWA Techcast to see a live demonstration of this new cloud service by Oracle and see for yourself why you should be at least signing up for a trial account so you can see how data visualization cloud service can enable your end users to create visualizations of their data with minimal or no involvement of IT.